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STRATEGY CONSULTANCY FOR CONSUMER BRANDS

Blur is a strategy consultancy coaching growing consumer brands. We blur business strategy and marketing creativity. 

Industries we love to work with :

Wellness
Food & Beverage
Beauty & Personal Care
Retail

Blur is founded by Aditi Bhandari.

What sets us apart: we bring big corporate strategic thinking and structure + lean, action-oriented scrappiness to challenger & new brands to help you think differently.

Based in the cultural capital of the nation, Houston, we don’t have to think twice about bringing empathy to the conversation, digging into fresh insights about increasingly discerning consumers, keeping a strong pulse on macrotrends, and thinking ahead to the future.

We believe in using strategy as a competitive advantage to build strong brands. Strong brands that connect with their audiences are poised to drive revenue, bring in investment, and disrupt their category. These are the brands that last. These are the brands that we coach.

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